[Skip To Main](/content/pages/makeup#main "#main"/index.html) Get a free Applebaby Keychain when you buy the [Balm Dotcom Quintet](/content/products/balm-dotcom-quintet "The Balm Dotcom Quintet"/index.html)! Score free shipping on qualifying orders! For more information on shipping rates and timelines, please visit our [international page](/content/pages/international/index.html) Free standard shipping on orders $40+ Free standard shipping on orders $60 CAD+. For more information on shipping rates and timelines, please visit our [international page](/content/pages/international/index.html) Livraison gratuite $60 CAD+. For more information on shipping rates and timelines, please visit our [international page](/content/pages/international/index.html) Free standard shipping on orders $110 AUD or more. For more information on shipping rates and timelines, please visit our [international page](/content/pages/international/index.html) Free standard shipping on orders 65€ or more. 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For more information on shipping rates and timelines, please visit our [international page](/content/pages/international/index.html) Free express shipping on orders ₪515 or more. For more information on shipping rates and timelines, please visit our [international page](/content/pages/international/index.html) Free express shipping on orders ₩180,035 or more. For more information on shipping rates and timelines, please visit our [international page](/content/pages/international/index.html) Free standard shipping on orders MX$1,320. For more information on shipping rates and timelines, please visit our [international page](/content/pages/international/index.html) Free express shipping on orders 900kr or more. For more information on shipping rates and timelines, please visit our [international page](/content/pages/international/index.html) Free standard shipping on orders $120 NZD or more. For more information on shipping rates and timelines, please visit our [international page](/content/pages/international/index.html) Previous SlideNext Slide Play Slideshow Pause Slideshow Made with you in mind Our uncomplicated, easy-to-use makeup will never cover you up or turn you into someone else. Simply put, it lets the real you shine through. [See the difference](/content/collections/makeup/index.html) ## TRIED + TRUE [Shop all makeup](/content/collections/makeup/index.html) \\ \\ \\ \\ Coming soon Best Seller ### [Balm Dotcom](/content/products/balm-dotcom?variant=48390723731701 "/products/balm-dotcom?variant=48390723731701"/index.html) Nourishing lip balm NEW I ❤️ NY $16 $16 $16 $16 $16 $16 $16 $16 $16 $16 $16 $16 - NEW I ❤️ NY Add to bag Notify me [See details](/content/products/balm-dotcom?variant=48390723731701/index.html) \\ \\ \\ \\ Coming soon NEW ### [In A New York Minute Set](/content/products/in-a-new-york-minute?variant=48387980493045 "/products/in-a-new-york-minute?variant=48387980493045"/index.html) On-the-go makeup essentials Sale price $70 Regular price ~~$84~~ Choose set Notify me [See details](/content/products/in-a-new-york-minute?variant=48387980493045/index.html) \\ \\ \\ \\ Coming soon Best Seller ### [Boy Brow](/content/products/boy-brow?variant=43886803190005 "/products/boy-brow?variant=43886803190005"/index.html) Grooming pomade Dark Brown $22 $22 $22 $22 $22 $22 $22 Dark Brown Add to bag Notify me [See details](/content/products/boy-brow?variant=43886803190005/index.html) \\ \\ \\ \\ Coming soon Free Applebaby Keychain ### [The Balm Dotcom Quintet](/content/products/balm-dotcom-quintet?variant=45782337126645 "/products/balm-dotcom-quintet?variant=45782337126645"/index.html) Limited edition Sale price $64 Regular price ~~$80~~ Choose set Notify me [See details](/content/products/balm-dotcom-quintet?variant=45782337126645/index.html) \\ \\ \\ \\ Coming soon Best Seller ### [Lash Slick](/content/products/lash-slick?variant=43781982519541 "/products/lash-slick?variant=43781982519541"/index.html) Film form mascara Black $20 $20 Black Add to bag Notify me [See details](/content/products/lash-slick?variant=43781982519541/index.html) \\ \\ \\ \\ Coming soon Top-rated ### [Cloud Paint Plush Blush](/content/products/cloud-paint-plush-blush?variant=46966506914037 "/products/cloud-paint-plush-blush?variant=46966506914037"/index.html) Seamless cheek color Float $26 $26 $26 $26 $26 $26 $26 $26 $26 $26 Float Add to bag Notify me [See details](/content/products/cloud-paint-plush-blush?variant=46966506914037/index.html) \\ \\ \\ \\ Coming soon Best Seller ### [Cloud Paint](/content/products/cloud-paint?variant=46178049687797 "/products/cloud-paint?variant=46178049687797"/index.html) Seamless cheek color Puff $24 $24 $24 $24 $24 $24 $24 $24 $24 $24 Sale price $16 Regular price ~~$24~~ Sale price $16 Regular price ~~$24~~ Sale price $16 Regular price ~~$24~~ Sale price $16 Regular price ~~$24~~ Sale price $16 Regular price ~~$24~~ Blush Bronzer Puff Add to bag Notify me [See details](/content/products/cloud-paint?variant=46178049687797/index.html) \\ \\ \\ \\ Coming soon NEW ### [The Glossier Icons](/content/products/the-glossier-icons?variant=48440263049461 "/products/the-glossier-icons?variant=48440263049461"/index.html) Meet the classics Sale price $65 Regular price ~~$105~~ Choose set Notify me [See details](/content/products/the-glossier-icons?variant=48440263049461/index.html) Formulated to feel good Our base makeup goes on like skincare for a natural, seamless finish. **STRETCH FLUID FOUNDATION + STRETCH BALM CONCEALER + FUTUREDEW** _3 lightweight + buildable complements to your makeup routine._ [Ace your base](/content/collections/face "Face"/index.html) **CLOUD PAINT** _The most user-friendly blush + bronzer under the sun gives you a flushed-from-within glow that can be mixed + matched for a look that’s all you._ [Glow on](/content/products/cloud-paint "Cloud Paint"/index.html) "I absolutely adore this tint, it gives me a very natural yet visible colored glow that literally dresses up my face, I feel like I don’t need to add anything else… LOVE IT" ## EXPLORE FACE [Face](/content/collections/face/index.html) \\ \\ \\ \\ Coming soon ### [Stretch Balm Concealer](/content/products/stretch-balm-concealer?variant=43957670740213 "/products/stretch-balm-concealer?variant=43957670740213"/index.html) Very Deep 3 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 $22 Very Deep 3 Add to bag Notify me [See details](/content/products/stretch-balm-concealer?variant=43957670740213/index.html) \\ \\ \\ \\ Coming soon ### [Stretch Fluid Foundation](/content/products/stretch-fluid-foundation?variant=43936720847093 "/products/stretch-fluid-foundation?variant=43936720847093"/index.html) Very Deep 4 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 $34 Very Deep 4 Add to bag Notify me [See details](/content/products/stretch-fluid-foundation?variant=43936720847093/index.html) \\ \\ \\ \\ Coming soon Best Seller ### [Cloud Paint](/content/products/cloud-paint?variant=46178049687797 "/products/cloud-paint?variant=46178049687797"/index.html) Puff $24 $24 $24 $24 $24 $24 $24 $24 $24 $24 Sale price $16 Regular price ~~$24~~ Sale price $16 Regular price ~~$24~~ Sale price $16 Regular price ~~$24~~ Sale price $16 Regular price ~~$24~~ Sale price $16 Regular price ~~$24~~ Blush Bronzer Puff Add to bag Notify me [See details](/content/products/cloud-paint?variant=46178049687797/index.html) \\ \\ \\ \\ Coming soon ### [Futuredew](/content/products/futuredew?variant=43781981995253 "/products/futuredew?variant=43781981995253"/index.html) $30 Add to bag Notify me [See details](/content/products/futuredew?variant=43781981995253/index.html) \\ \\ \\ \\ Coming soon Add to bag Notify me [See details](/content/pages/makeup/index.html) \\ \\ \\ \\ Coming soon ### [Perfecting Skin Tint](/content/products/perfecting-skin-tint?variant=43781992022261 "/products/perfecting-skin-tint?variant=43781992022261"/index.html) G1 $30 $30 $30 $30 $30 $30 $30 $30 $30 $30 $30 $30 G1 Add to bag Notify me [See details](/content/products/perfecting-skin-tint?variant=43781992022261/index.html) \\ \\ \\ \\ Coming soon Add to bag Notify me [See details](/content/pages/makeup/index.html) \\ \\ \\ \\ Coming soon Sheer skin enhancer G1 $30 $30 $30 $30 $30 $30 $30 $30 $30 $30 $30 $30 Add to bag Notify me [See details](/content/products/perfecting-skin-tint?variant=43781992022261/index.html) Give good brow Our face-framing brow collection is a morning routine must-haves. **BOY BROW** _Fluffy, groomed brows in seconds._ [Clock it](/content/products/boy-brow "Boy Brow"/index.html) "After several years, Boy Brow is still my favorite brow pomade. I haven't found anything that beats it!" ## EXPLORE EYE [Shop Eye](/content/collections/eye/index.html) \\ \\ \\ \\ Coming soon Best Seller ### [Lash Slick](/content/products/lash-slick?variant=43781982519541 "/products/lash-slick?variant=43781982519541"/index.html) Black $20 $20 Black Add to bag Notify me [See details](/content/products/lash-slick?variant=43781982519541/index.html) \\ \\ \\ \\ Coming soon Add to bag Notify me [See details](/content/pages/makeup/index.html) \\ \\ \\ \\ Coming soon Add to bag Notify me [See details](/content/pages/makeup/index.html) \\ \\ \\ \\ Coming soon ### [Lidstar](/content/products/lidstar?variant=43781990088949 "/products/lidstar?variant=43781990088949"/index.html) Lily $20 $20 $20 $20 $20 $20 $20 $20 Lily Add to bag Notify me [See details](/content/products/lidstar?variant=43781990088949/index.html) \\ \\ \\ \\ Coming soon Best Seller ### [Lash Slick](/content/products/lash-slick?variant=43781982519541 "/products/lash-slick?variant=43781982519541"/index.html) Film form mascara Black $20 $20 Add to bag Notify me [See details](/content/products/lash-slick?variant=43781982519541/index.html) \\ \\ \\ \\ Coming soon ### [No. 1 Pencil](/content/products/no-1-pencil?variant=46178059780341 "/products/no-1-pencil?variant=46178059780341"/index.html) Perfect glide eyeliner Ochre $20 $20 $20 $20 $20 $20 $20 $20 $20 $20 $20 Add to bag Notify me [See details](/content/products/no-1-pencil?variant=46178059780341/index.html) \\ \\ \\ \\ Coming soon ### [Lidstar](/content/products/lidstar?variant=43781990088949 "/products/lidstar?variant=43781990088949"/index.html) Glistening eye glow Lily $20 $20 $20 $20 $20 $20 $20 $20 Add to bag Notify me [See details](/content/products/lidstar?variant=43781990088949/index.html) \\ \\ \\ \\ Coming soon ### [Lash Slick Duo](/content/products/lash-slick-duo?variant=43781981864181 "/products/lash-slick-duo?variant=43781981864181"/index.html) Film form mascaras Sale price $36 Regular price ~~$40~~ Choose set Notify me [See details](/content/products/lash-slick-duo?variant=43781981864181/index.html) On everyone’s lips Hydrating balms, buildable color, nourishing shine – there’s a lip for every lip. **ULTRALIP** _The cashmere sweatpants of lipstick is part balm, part gloss, part tint, and all you._ [Swipe on](/content/products/ultralip "Ultralip"/index.html) "Absolutely YES! Moisturizing lip color and shine keeps my lips feeling silky smooth. The color is just enough and does not stain. Love this!" ## PICK YOUR LIP [Shop Lip](/content/collections/lip/index.html) - \\ \\ ### [Generation G](/content/products/generation-g?variant=44209550557429 "/products/generation-g?variant=44209550557429"/index.html) $20 Sheer matte, fragrance-free lipstick Swatches available 9 Good to know - Easy - Buildable - Enhancing - Cruelty-free - Vegan - Fragrance-free Ingredients - Wax Matrix - Blue Agave Extract - Vitamin E - Soft Focus Elasto-Powder Select shade - \\ \\ ### [Lip Line](/content/products/lip-line?variant=46178257469685 "/products/lip-line?variant=46178257469685"/index.html) $20 Enhancing pencil Swatches available 8 Good to know - Longwearing - Smudge-Resistant - Transfer-Resistant - Water-Resistant Ingredients - Fractional Quartz - Jojoba Oil - Lip Grip Complex Select shade - \\ \\ ### [Lip Gloss](/content/products/lip-gloss?variant=45798167675125 "/products/lip-gloss?variant=45798167675125"/index.html) $18 Glassy plush shine Swatches available 9 Good to know - Enhancing - Cruelty-free - Vegan Ingredients - Wax Matrix - Blue Agave Extract - Vitamin E - Soft Focus Elasto-Powder Select shade - \\ \\ ### [Balm Dotcom](/content/products/balm-dotcom?variant=48390723731701 "/products/balm-dotcom?variant=48390723731701"/index.html) $16 Nourishing lip balm Swatches available 10 Good to know - Moisturizing - Nourishing Ingredients - Wax Matrix - Blue Agave Extract - Vitamin E - Soft Focus Elasto-Powder Select shade a22916101539.cdn.optimizely.com # a22916101539.cdn.optimizely.com is blocked This page has been blocked by an extension - Try disabling your extensions. 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